Our initial calibration is to determine the best possible leads by knowing your business, current lead generation strategy and current customer base (we do not ask you to share any contacts with us though). It’s just to gain some knowledge about how sales closures have been made in the past and to figure out customer avatars. So that, we would be able to generate better leads.
Once we understand your ideal customer profile we start researching your leads and provide an initial sample list of contacts to test.
Our Client relationship manager then transfers the guidelines to the assigned dedicated POC to start sending regular scheduled batches of leads and does the supervision from then on.
POC would constantly be in touch with you to receive feedback, know email campaign results, share weekly reports and fine tune the lead generation process continuously.